Thursday, July 9, 2009

What's in Your Water Bottle?

Every year, I get a report in the mail from the Los Angeles Department of Water and Power (LADWP) with detailed information about the quality of the water that us Angelenos get out of our taps. But have you ever seen a similar report from any of the companies behind the biggest bottled-water brands? I sure haven't.

That is because tap water is more closely regulated than bottled water, even though bottled-water consumers spend over 100 times more for essentially the same product. Companies selling bottled water are not required to disclose where they get their water nor other important information about its quality.

Check out this report featured today on the Today Show:


So what's in your water bottle? Guess we'll never know...

---

Alejandra E.
Guidance Green

Tuesday, June 30, 2009

2nd Annual Guidance Green Picnic - Eat. Learn. Live Green.


Guidance Green PicnicLast week, Guidance hosted its 2nd Annual Guidance Green Picnic – Eat. Learn. Live Green. The event brought together Guidance employees and those of about seven other companies in our business park, for an afternoon of healthy eating and environmental education.

Organized by Guidance’s green committee (appropriately named Guidance Green), our annual Guidance Green Picnic events seek to celebrate Guidance’s green achievements for the year while educating Guidance employees and the community in general about environmental initiatives, tips, and programs that aim to improve the wellbeing of our planet. This year’s event counted with the participation of various environmentally-active guest speakers, including actress and comedienne Mindy Sterling (best known for her role of Frau Farbissina in all Austin Powers movies), actor and singer Joseph Culp (son of legendary actor Robert Culp, and best known for his appearances in Mad Men, Star Trek: Deep Space Nine and ER), Dave Chameides (also known as “Sustainable Dave” and his website 365DaysOfTrash.com), and Mary Beth Trautwein (Director of the reDiscover Center in Culver City).


Jon Provisor, Mindy Sterling, and Dave Chameides

Mindy Sterling educated us on animal wildlife and how our everyday activities can affect their lives. Sustainable Dave emptied out the contents of his backpack to show us that by carrying with a few essentials like a reusable thermal mug, a reusable water canteen, a set of utensils (stored in a toothbrush case), a reusable shopping bag, and other items, we do our part in helping reduce the billions of pounds of waste that are collected every minute. Mary Beth Trautwein spoke to us about reDiscover, a community art center, reuse warehouse, gallery and event space that promotes creativity while encouraging environmental responsibility. Joseph Culp talked to us about the first solar power-based theater, The Electric Lodge in Venice, CA, where his musical play, The Hound – An American Poem, is being performed. Joseph also introduced us to Dr. Joel Shapiro, owner and creator of The Electric Lodge. Dr. Shapiro is also an environmental activist who in 2008 took a three-day journey down the 52-mile L.A. River along with a dozen kayakers to show the river was indeed navigable, therefore preventing the rollback of the Clean Water Act and allowing the Environmental Protection Agency (EPA) to safeguard the river.

Mary Beth Trautwein, Joseph Culp, and Dr. Joel Shapiro

Guidance CTO and co-owner, Jon Provisor, also addressed the audience, encouraging everyone to join Guidance's commitment to sustainability and corporate responsibility, by following the advice shared at the event.

Gift bags courtesy of Whole Foods

Businesses like Whole Foods (El Segundo), The Veggie Grill, and Buddha’s Belly were among our event’s sponsors, treating our guests with giveaways, gift cards and prizes. In addition, organizations like Project Aware and the Grace Evangelical Lutheran Church were among the supporters this year. And for the second year in a row, Go Earth Central donated its innovative line of compostable, sugarcane-based plates, utensils and cups for us to use at the event. We genuinely appreciate the generosity of these organizations and their support of our mission.

Guidance is proud to be an environmentally-aware, 100% carbon-neutral company that has significantly reduced its overall consumption of electricity as a result of a company-wide commitment to sustainable business practices, which we share in detail in our Green Toolkit. To learn more about our green commitment, and our committee Guidance Green, visit our website at www.guidancegreen.org.

You can check out photos from our picnic at http://www.facebook.com/album.php?aid=83180&id=11521514227&ref=mf. Drop us a line or become a fan while on our Facebook Fan Page!

---

Alejandra E.
Guidance Green

Wednesday, May 13, 2009

Guidance Green Announces New Coffee Grounds Recycling Program

Guidance's Coffee Grounds Recycling ProgramDid you know that the average American consumes about 3 cups of coffee a day? That’s a lot of used coffee grinds going into the trash.

Guidance Green is announcing an in-house coffee grounds recycling program. Guidance employees and visitors can pick up pre-measured bags of coffee grounds that are being saved and packed by Guidance Green members.

Coffee by-products can be used in the garden, as an exfoliant for skin, as a hair polisher to keep it shiny, as a deodorizer for your freezer, as ant & flea repellant, and to keep cats away from plants and the garden. To learn more tips on how to use post-consumed coffee ground, check out our Coffee Grounds Recycling Program document.

Friday, April 24, 2009

It's Arbor Day!

Happy Arbor Day!Before there was Earth Day, there was (and still is) Arbor Day. Founded by noted agriculturalist and former U.S. Secretary of Agriculture, Julius Sterling Morton, Arbor Day originated in Nebraska City, Nebraska on April 10, 1872, when an estimated one million trees were planted. The day itself was first observed three years later. In 1885, Arbor Day was named a legal holiday in the state of Nebraska, and April 22nd, Morton's birthday, was selected as the date for its permanent observance. (Source: The Arbor Day Foundation).

The curret national holiday for Arbor Day is celebrated every year on the last Friday in April. Arbor Day is also celebrated throughout the world on different dates.

If you don't have a front/backyard where to plant trees (or yours is already at capacity) but would like to get involved in tree planting & cleaning activities, and you live in the Los Angeles area, check out Guidance Green eco-partner Tree Musketeers, the nation’s first youth environmental organization dedicated, at http://www.treemusketeers.org.

To learn more about Arbor Day, visit The Arbor Day Foundation website at http://www.arborday.org.

----
Alejandra Espinosa
Guidance Green

Thursday, April 23, 2009

Guidance Green’s Earth Day Potluck

Guidance Green Celebrates Earth Day!There’s Valentine’s Day, St. Patrick’s Day, Cinco de Mayo, Independence Day, Halloween, Thanksgiving Day … and then there’s Earth Day. We love Earth Day! That is why on Wednesday, April 22nd, Guidance employees gathered up to celebrate it with a wonderful potluck, which included plenty of organic meals cooked with locally-grown ingredients made by Guidance employees themselves.

Guidance Green's Earth Day Potluck Guidance Green's Earth Day Potluck

The festivities were organized by members of the Guidance Green committee, who took the opportunity to announce the company’s new Coffee Grounds Recycling Program. Guidance will be saving all used consumption coffee grounds to reuse in the garden and as deodorizer. Check out our blog soon for more tips on how to reuse coffee grounds.


Guidance Green's Coffee Grounds Recycling Program Guidance Green's Coffee Grounds Recycling Program

In addition, Guidance Green members Catherine and Debbie created a number of handmade crafts using recycled materials that they displayed during the festivities.


Crafts made with recycled materials Crafts made with recycled materials Crafts made with recycled materials

We had a blast on Earth Day. Can we top it next year? We'll sure try!

To see more pictures of Guidance’s Earth Day Potluck, check out our Facebook Page - http://www.facebook.com/pages/Marina-Del-Rey-CA/Guidance/11521514227. Drop us a line or become a fan while there!

Wednesday, April 22, 2009

Happy Earth Day!

Last Saturday, while members of the Guidance Green committee helped rescue the Palos Verdes Blue Butterfly habitat, the City of Manhattan Beach, Calif. was celebrating Earth Day with their annual Earth Day Fair at Polliwog Park. I stopped by the fair in the afternoon and boy, was I happy to see so many people attending the event this year!

I was also glad to talk to a couple of people who remembered last year's Guidance Green booth at this event -- they even recalled the booth's exact location (WOW!). It's good to know we had a lasting effect!

Go Earth
Heal The Bay
Tree Musketeers
Morrissey/The Smiths Tribute Band

Some familiar faces were at the event this year, including the Go Earth team, the folks from Tree Musketeers and reps from Heal The Bay, among others.

The entertainment? A Morrissey/The Smiths tribute band -- and they were phenomenal! Couldn't tell the difference.

It's great to see our community being so active about such an important message. Now's your turn -- what are you doing to celebrate Earth Day this year? Whatever you do, make it a great Earth Day!

Alejandra Espinosa
Guidance Green

Friday, April 10, 2009

Guidance Green Celebrates Earth Day

Guidance Green is celebrating
Earth Day
Wednesday, April 22nd
With a Potluck Lunch
There will be Activities Too!
12:00 – 1:00 p.m.